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Promoting Your Project Management Brand

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Written by Dr. Andrew Makar   
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As project managers, we often promote our projects within an organization and market the project benefits to key stakeholders.

However, how often do you promote your own project management brand in the marketplace?

Gantthead published my article on promoting YOUR own project management brand and it is available at http://www.gantthead.com/content/articles/250414.cfm.  The  article provides a few creative approaches to establishing your PM brand and reputation using a variety of social media approaches.

One example on how you can improve your PM profile with GoogleDocs and LinkedIn.  Linkedin.com is one example of social media at work, and I’m assuming everyone has heard of it. It is a useful professional networking alternative to the more personal social networking sites like Facebook or MySpace. If you haven’t created a profile or haven’t updated it in a while, you’ll want to log back in and review some of the latest features.  One of the nifty features is the integration with GoogleDocs.  LinkedIn integrates with Google Docs and with a few clicks your Google Doc hosted presentation is embedded on your LinkedIn profile.

It is a useful tool to showcare your own project management expertise while contributing to the community at large.  Ofcourse you don't want to publish your company's strategic roadmap, but a lessons learned presentation that has been generalized for a larger PM audience would be an excellent topic.  I encourage you to log back into your LinkedIn profile and share a relevant PM presentation with your network using GoogleDocs.   I’ve used this tool to promote a recent public presentation on mind mapping and it is an easy way to share information in a slideshow format.

You spend a lot of time promoting and communicating your project at work.  Take a few minutes and promote yourself!

Check it out at:

http://www.linkedin.com

You can also view an example of GoogleDocs on my profile at http://www.linkedin.com/in/amakar

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Recommendation: Lifescripts

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Written by Dr. Andrew Makar   
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If you ever wondered how to approach difficult conversations, ask for a raise, or successfully communicate a sensitive topic, then Lifescripts will provide some guidance. The book provides several tough scenarios and provides a flow chart for each conversation. It is a useful tool to prepare for a difficult conversation while professionally framing the issue. As project managers, we often run into difficult conversations during the forming and storming phases of team development and Lifescripts provides a solid set of scripts to guide you along!

I've used the scripts in the book several times to plan constructive conversations around sensitive issues. The dialogue process flows give you some real world advice on potential outcomes of these sensitive and challenging conversations.

You can preview the contents from Lifescripts: What to Say to Get What You Want in Life's Toughest Situations at Amazon.

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Recommendation: Scaling Software Agility: Best Practices for Large Enterprises

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Written by Dr. Andrew Makar   
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If there is one book to recommend when investigating Agile for your organization, this is it!  Dean's book easily conveys Agile concepts within an Enterprise setting.  The real world of IT controls, governance, PMO, and infrastructure services are addressed with an Agile focus.  The book provides a good overview of various adaptive lifecycle methodologies and provides a generic framework to apply to your organization.  Highly recommended for teams exploring Agile in the enterprise world!
You can preview the contents from Scaling Software Agility: Best Practices for Large Enterprises (Agile Software Development Series) at Amazon.
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Recommendation: Agile Software Development with Scrum

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Written by Dr. Andrew Makar   
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If you're new to Agile and want to read one of the foundational books in managing software development with Scrum then you'll definitely benefit from this book!  Take a tour of YouTube and search for Scrum videos and you'll also find several good videos from Ken Schwaber.

You can preview the contents from Agile Software Development with Scrum (Series in Agile Software Development) at Amazon.
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Recommendation: The Software Project Manager's Bridge to Agility

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Written by Dr. Andrew Makar   
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Agile Project Management is a sought after topic. Implementing Agile concepts in an Enterprise organization often requires mapping the Agile practices to the PMBOK to ensure all the good PM processes are still followed. This book is an excellent reference to help traditional software project managers understand how Agile still fits inside their PMBOK world!.

You can preview the contents from The Software Project Manager's Bridge to Agility (Agile Software Development Series) at Amazon.
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